หน้าที่ความรับผิดชอบ

Key Responsibilities:
1. Market Share Growth:
Expand in-country market share through active support in the development and execution of the annual marketing plan.
Act as the primary point of contact for stakeholders, working closely with the Commercial Lead to design programs that generate quality leads and influence profitable sales growth for individual and team performance.
2. Marketing Strategy Development:
Develop and implement comprehensive marketing plans tailored to various target demographics to ensure sustained sales growth.
Stay updated on market trends and competitor activities, ensuring marketing strategies align with the current market environment.
3. Sales Leadership:
Provide leadership and support to the sales team, fostering a customer-centric approach to problem-solving and guaranteeing high customer satisfaction.
4. Cross-Department Collaboration:
Collaborate closely with sales, marketing, and regulatory teams to create targeted marketing collateral, both in print and digital formats, for use at trade shows, symposiums, and meetings.
5. Marketing Engagement & Promotional Tools:
Develop customized marketing engagement plans and promotional tools that empower sales representatives to drive brand engagement and increase sales effectiveness.
6. Budget Management & Pricing Strategies:
Oversee marketing budgets and implement pricing strategies across diverse sales channels.

Qualifications:
Educational Background:
Bachelor’s degree in Pharmacy, Marketing, or a related field.
Industry Experience:
Minimum of 3 years of experience in marketing or product management, preferably in the pharmaceutical industry.
Experience working with orthopedics and anesthetists is an advantage.
Pharmaceutical Knowledge:
In-depth knowledge of the current pharmaceutical, out-of-pocket, and private market situations.
Language & Communication Skills:
Strong communication and presentation skills.
Fluency in English and proficiency in Thai are required.
Adept at crafting and delivering impactful messages across different customer channels.
Additional Skills:
Proficient in managing marketing budgets and pricing strategies.
Strong leadership and interpersonal skills, capable of inspiring teams and building positive relationships with stakeholders.